12pt.
12pt is a media and technology company. We publish premium financial newsletters, build software and help brands tell their story all with one principle in mind: make complexity simple.
12pt is a media and technology company. We publish premium financial newsletters, build software and help brands tell their story all with one principle in mind: make complexity simple.
12pt is a media and technology company. We publish premium financial newsletters, build software and help brands tell their story all with one principle in mind: make complexity simple.
12pt.
12pt.
12pt.
Our newsletters are read by high-net-worth individuals and professionals at the world's leading companies. Now we're helping brands connect with this audience through strategic content, advertising and storytelling.
Our newsletters are read by high-net-worth individuals and professionals at the world's leading companies. Now we're helping brands connect with this audience through strategic content, advertising and storytelling.
Our newsletters are read by high-net-worth individuals and professionals at the world's leading companies. Now we're helping brands connect with this audience through strategic content, advertising and storytelling.
Total Subscribers
Monthly Views
Monthly Views
Countries Reached
Services
Subscription Platform
Membership-based access to our four financial newsletters. Educational content and research for self-directed investors.
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Access Content
Access Content
Advertising & Sponsorships
Putting brands in front of high-net-worth investors and finance professionals. Strategic placements in newsletters they trust.
Advertising & Sponsorships
Putting brands in front of high-net-worth investors and finance professionals. Strategic placements in newsletters they trust.
Advertising & Sponsorships
Putting brands in front of high-net-worth investors and finance professionals. Strategic placements in newsletters they trust.

App Development
Building tools our readers actually need. First products launching 2026.

App Development
Building tools our readers actually need. First products launching 2026.

App Development
Building tools our readers actually need. First products launching 2026.
Consulting
Helping companies launch and grow newsletters. From strategy to distribution.




Consulting
Helping companies launch and grow newsletters. From strategy to distribution.




Consulting
Helping companies launch and grow newsletters. From strategy to distribution.




Company Storytelling
Connecting companies to investors through interviews and strategic distribution.
Making complexity simple in financial media
We believe the best financial content is clear, honest, and useful. That's how we write, that's how we build, and that's how we help others do the same.
12pt.
12pt's Mission
Most financial content is noise. We're building the opposite.
Our content reaches tens of thousands of self-directed investors. We've built this audience from scratch, so we know exactly what resonates.
That's what makes us different. We're not an agency guessing at what works. We're operators. Every ad placement, every newsletter we help launch, every story we tell - it's informed by what we see working every day.
If it's clear, honest, and useful we do it. If not, we don't.
No hype. No shortcuts. Just work that's worth your attention.
Making complexity simple in financial media
We believe the best financial content is clear, honest, and useful. That's how we write, that's how we build, and that's how we help others do the same.
Making complexity simple in financial media
We believe the best financial content is clear, honest, and useful. That's how we write, that's how we build, and that's how we help others do the same.
12pt.
12pt's Mission
Most financial content is noise. We're building the opposite.
Our content reaches tens of thousands of self-directed investors. We've built this audience from scratch, so we know exactly what resonates.
That's what makes us different. We're not an agency guessing at what works. We're operators. Every ad placement, every newsletter we help launch, every story we tell - it's informed by what we see working every day.
If it's clear, honest, and useful we do it. If not, we don't.
No hype. No shortcuts. Just work that's worth your attention.
12pt.
Making complexity simple in financial media
We believe the best financial content is clear, honest, and useful. That's how we write, that's how we build, and that's how we help others do the same.
12pt.
12pt's Mission
Most financial content is noise. We're building the opposite.
Our content reaches tens of thousands of self-directed investors. We've built this audience from scratch, so we know exactly what resonates.
That's what makes us different. We're not an agency guessing at what works. We're operators. Every ad placement, every newsletter we help launch, every story we tell - it's informed by what we see working every day.
If it's clear, honest, and useful we do it. If not, we don't.
No hype. No shortcuts. Just work that's worth your attention.













